For this project, I was tasked with creating an entire brand guide for a hypothetical artisan butcher shop restaurant given only a basic description and name. Over the course of 3 months, I developed the logo, icons, color palettes, typography, website layouts, and poster. The goal was to make sure that these elements not only complement each other but also invoke the feeling of how the restaurant presents itself to potential customers.
Sketches
Infographic Poster and Website layouts
