The goal of this project was to create a series of 3 promotional posters for a chosen candidate participating in the 2024 presidential elections. I picked Cornel West simply because his promotional material wasn't as abundant as the other two big candidates. Colors, slogans, and logo design were chosen based on elements used for the official website of Mr. West, as I wanted to keep my overall designs faithful to the campaign brand.
Sketches and Moodboard
